Xleration Marketing

Copy of Resources

Mastermind Groups:

Date	Title/Description	Link
3/20/20	INTRO: Working the Room on the World Wide Web	VIDEO
	Elise Darma's Instagram Master Class	VIDEO
	Instagram Worksheet #1	FILE
	Brand Archetype Quiz	LINK
	Brand Personality Quiz	LINK
3/27/20	WEEK 1: Working the Room using Instagram	VIDEO
4/2/20	BONUS: Personality Branding	VIDEO
4/3/20	WEEK 2: ID'ing & Connecting with your Audience	VIDEO
	Changing your background within Zoom	LINK
	Brand Archetype Summary	LINK
4/10/20	WEEK 3: Profiles, Keywords & Pre-Post Planning	VIDEO
	BONUS: Instagram webinar by GoDaddy	VIDEO
4/17/20	WEEK 4: Branding on the Outside	VIDEO
4/24/20	WEEK 5: Creating compelling content	VIDEO
	Color capture widget: Pixie	LINK
5/1/20	WEEK 6: Top-of-Mind (Brand) Awareness	VIDEO
	Pat's list of emotional words	FILE
5/8/20	BONUS: Social Media Smackdown	VIDEO
	PromoRepublic Discounted Deal	SUBSCRIBE
5/15/20	WEEK 7: Posting strategies: Content, timing, mgmt	VIDEO
	BONUS: How to use Google Calendar for managing posts	VIDEO
5/22/20	WEEK 8: Bread Crumb Marketing: Mind Mapping	VIDEO
	OFFER: Mind Map software and/or Strategy Session	LINK
6/5/20	WEEK 9: Social Media Check-in	VIDEO
	BONUS: PromoRepublic demo	VIDEO

Date	Title/Description	Link
6/19/20	WEEK 10: Growth via Keywords & Content	VIDEO
	Content Worksheet	FILE
	BONUS: Instagram Worksheet #2*	FILE
7/10/20	WEEK 11: Be Yourself	VIDEO
7/24/20	WEEK 12: More on Hashtags	VIDEO
	See Sec. 5 & 6 (pg 6-9) of *Instagram Worksheet #2